Pure Beginnings Organic Baby Competition June 02, 2014 The Pure Beginnings Baby competition is a search for a baby to represent each of our baby care products. We are looking for all the gorgeous babies out there from birth...
Ingredient Watch: Aloe Vera May 02, 2014 Aloe Vera has become known over the centuries for a variety of healing powers. The benefits however are not just an old wives’ tale. These healing qualities are medically recognized...
The critical link between bacteria living on the surface of the skin and healthy skin May 02, 2014 “Science is beginning to uncover the critical relationship between good bacteria living on the surface of the skin and a healthy skin. So the “kill all” approach may well be...
Ingredient Watch: Baobab May 02, 2014 Baobab has as many antioxidants as goji berries, and more calcium than milk. It has more iron than red meat, more potassium than a banana and more magnesium than spinach....
The #nomakeupselfie Craze May 02, 2014 The #nomakeupselfie campaign epitomises what can be done when people, social media and a strong belief system come together. We now live in a world where our collective voices can...
Mild Surfactants – Why the Product With Which You Choose to Wash Your Baby is the Most Important Choice of All May 02, 2014 Can 16 000 Studies of SLS Be Wrong? SLS (Sodium Lauryl Sulfate) is the most commonly used foaming agent in baby care and cosmetic products. Variations include Sodium Laureth Sulfate...
Bamboo Baby Wipes – Why Bamboo is Better for a Baby and the Environment May 02, 2014 Bamboo is better for the earth Replacing disposables with bamboo material can have a major effect on the rate of deforestation of hardwood forests. Bamboo fibre is a far superior...