Don Dinnematin

@thedonfathersa

Get to know Don

What are you lowkey obsessed with?

My wife when she is pregnant. I have an obsession for sure 😅

If Pure Beginnings were a person, how would you describe them at a party?

They'd be that effortlessly cool friend who shows up barefoot with a mason jar full of kombucha, smelling faintly of Ylang Ylang and good decisions. They're the one swapping tips on composting with the host, calming a fussy baby with organic baobab lotion. Warm, grounded, and glowy in that “I-swear-it’s-just-coconut-oil” way. They bring their own reusable straw, remember your dog’s name, and leave early because they’ve got sunrise yoga tomorrow. I had fun with this one hahah

What's one non-negotiable in your daily routine?

Coffee in bed every morning. The calm wake-up that sets the tone of the day.

What advice would you give your younger self?

Go full force after what you want out of life. Don’t tiptoe around your dreams or wait for the “right time”—there’s no perfect moment, only now. Trust your gut, even when it’s scary. Doubt will creep in, and people will question your choices, but that’s just noise. You don’t need permission to chase what sets your soul on fire. Be bold.

What content does your algorithm always feed to you?

Chickens. Fancy chicken coops. Chickens wearing hats. DIY coop hacks. Basically, if it clucks, lays eggs, or lives in a bougie hen mansion, my algorithm thinks I want it—and honestly, it’s not wrong.

What do you pop in your trolley every time you go to the shops?

Anything I can dunk in my coffee—rusks, biscuits, maybe even the occasional croissant, but ALWAYS rusks.