Pure Beginnings Baby Products are manufactured from only the best quality natural and certified organic ingredients. They do not contain any parabens, petrochemicals, synthetic fragrances, alcohol or animal products. They are suitable for new babies and children of all ages.

The tender skin of babies is particularly thin, and contains very little protective oil. On average, the thickness of a baby's skin is only 20% of that of an adult. The protective functions of the epidermis and the skin's acid mantle only begin to develop in the fourth year. Baby skin is highly sensitive, and reacts very quickly to unsuitable skin care.

Pure Beginnings Baby Shampoo + Body Wash is ideal for anyone suffering from eczema, cradle cap and any skin conditions.

Apply a small amount to wet hair and body. Rinse after washing and towel dry.

Spring Water, Decyl Glucoside, Rosmarinus Officinalis (Rosemary) Hydrosol*, Cocamidopropyl Betaine, Vegetable Glycerine, Hydroxypropyltrimonium Chloride, Xanthan Gum, Sodium Benzoate, Citric Acid, Lavandula Officinalis (Lavender) Oil*, Potassium Sorbate, Pelargonium Graveolens (Rose Geranium) Oil*. * Certified Organic Ingredient

Pure Beginnings Baby Body Lotion is ideal for anyone suffering from eczema or any skin conditions

Gently massage a small amount into the skin morning and evening.

Spring Water, Vegetable Glycerine, Pelargonium Graveolens (Rose Geranium) Hydrosol*, Glycine Soja (Soybean) Oil*, Olea Europea (Olive) Fruit Oil*, Butyrospermum Parkii (Shea Butter) Fruit Oil*, Cetearyl Alcohol, Glyceryl Stearate, Cetearyl Glucoside, Stearic Acid, Tocopheryl Acetate, Tocopherol, Benzyl Alcohol, Citric Acid, Lavandula Officinalis (Lavender) Oil*, Dehydroacetic Acid, Pelargonium Graveolens (Rose Geranium) Oil*. * Certified Organic Ingredient

Pure Beginnings Baby Bum Cream is an effective barrier cream, and is used to treat nappy rash. It has very good ant-septic, anti-bacterial and anti-fungal properties, and can also be applied to stings and bites. Pure Beginnings Baby Bum Cream is ideal for anyone suffering from eczema or any skin conditions.

Apply after bath and each nappy change.

Olea Europea (Olive) Fruit Oil*, Spring Water, Vegetable Glycerine, Glycine Soja (Soybean) Oil*, Pelargonium Graveolens (Rose Geranium) Hydrosol*, Glyceryl Stearate, Cetearyl Alcohol, Cetearyl Glucoside, Stearic Acid, Tocopheryl Acetate, Benzyl Alcohol, Lavandula Officinalis (Lavender) Oil*, Melaleuca Alternifolia (Tea Tree) Leaf Oil*, Dehydroacetic Acid, Pelargonium Graveolens (Rose Geranium) Oil*. * Certified Organic Ingredient

Pure Beginnings Baby Wet Wipes are free of all the harsh skin irritating ingredients found in conventional baby wet wipes. Can be used to clean up baby's bottom as well as used on the rest of the body such as hands and face.

Lift resealable label. Remove wet wipe for use. Reseal label well to keep wet wipes moist.

Spring Water, Decyl Glucoside, Helianthus Annus (Sunflower) Seed Oil*, Potassium Sorbate, Tocopheryl Acetate, Lavandula Officinalis (Lavender) Oil*, Sodium Benzoate, Citric Acid, Melaleuca Alternifolia (Tea Tree) Leaf Oil*, Pelargonium Graveolens (Rose Geranium) Oil*. * Certified Organic Ingredient

A: NO! They are not "dangerous", but due to possible the long-term effect of synthetic chemicals on the body, it is better to use an organic or natural product on babies.

A: If you are happy with the products you are using there is no need to change but be aware that many baby products CLAIM to be natural when they are NOT!! Natural products should not contain any synthetic chemicals: mineral oil, petrolatum, fragrance, parfum, sodium lauryl sulphate, propylene glycol, methylparaben, butylparaben and phthalates.

A: YES! Sodium Lauryl Sulphate in foaming products is the chemical which causes burning of the eyes. Pure Beginnings is one of the TRULY hypo-allergenic products on the market, as it is CHEMICAL FREE!! There are NO harmful or skin-irritating chemicals in our baby products.

No, they will not burn baby's eyes. All Pure Beginnings products are safe for use on the head and face, but NO PRODUCTS should be used directly into the eyes. A: ARE HERBS AND ESSENTIAL OILS TOO STRONG TO USE ON BABIES? Some herbs and essential oils are not recommended for use on babies, but all the ingredients in Pure Beginnings products have GRAS status (Generally Recognised as Safe). The essential oils and herbs used in our products are in small quantities and are beneficial to baby's skin and health.

A: Yes. Pure Beginnings Baby products are at a pH of about 5.0. The acid mantle of the skin ranges between 4.5 & 5.5.

A: Yes. The natural ingredients in the shampoo will help restore the scalp to normal.

A: Yes. Pure Beginnings wet wipes contain only natural and organic ingredients, and are safe for use on all areas of baby's body.

A: YES! The ingredients in the Baby Bum Cream have anti-septic and anti-bacterial properties, and may be used on any sores, bites or nappy rashes, as well as a daily barrier cream to prevent problems.

A: If there is NO improvement in the rash after 3 days, it is then advisable to take your baby to the doctor, as a secondary infection may have set in.

A: YES! The ingredients in the products will not irritate or dry out the skin. They allow the skin to breathe normally as well as moisturise the skin.